#portfolio
EXQUISITE PRODUCT DESIGN
We are a creative consultancy specialising in brand design strategy, exclusively for the outdoor industry. Thriving on surpassing our clients’ expectations, we deliver innovative, meaningful proposals that manifest into unprecedented category winners.
Our award-winning products have received global accolade, fostering lucrative sales and market-share growth for our partners - whilst simultaneously building unique, product-centric relationships with their end users.
#process
OUR PROCESS
Our proprietary product design service is formed of six individually executed phases of work, to ensure we correctly deliver proposals that are market-informed, viable solutions for your consumers.
As a flexible partner each project can be tailored to leverage the phases of work required, to suit the budgetary and outsourcing requirements of our clients.
PHASE 0
GLOBAL MARKET ANALYSIS
MARKET OPPORTUNITIES
PRODUCT DESIGN BRIEF
PHASE 1
BRAND ANALYSIS
LANGUAGE DEFINITION
DESIGN THEMES
PHASE 2
SKETCH CONCEPT VISUALS
2D CAD + ARTWORK
PHOTO-REALISTIC RENDERS
PHASE 3
KEY SIZE 3D CAD
FINAL DESIGN REFINEMENT
FULL RANGE 3D CAD
PHASE 4
VENDOR MANAGEMENT
PRODUCTION DESIGN
PROTOTYPING & TESTING
PHASE 5
KEYNOTE SPEECHES
LAUNCH PR + SPECIFICATIONS
DIGITAL CONTENT
#strategy
DESIGN STRATEGY
As your creative consultant, we are here to adjacently drive forward the most relevant path for your business. To ensure we achieve this, each project we undertake provides our clients with 3x design concepts centred around unique industrial design language themes.
Each design concept is intentionally positioned at varying degrees of brand alignment and evolution to challenge the future aspirations of our clients. By providing meaningful choice this ultimately ensures a laser-accurate, unified brand selection to move forward as the final design intent.
TODAY
STATUS–QUO
BRAND
CENTRIC
TOMORROW
AVANT–GARDE
BRAND
EVOLUTION
FUTURE
PIONEERING
BRAND
REVOLUTION
#partners
INDUSTRY PARTNERS
Over the past decade we have been extremely fortunate to partner with a wide array of formidable industry brands, all commissioned on either a project-by-project basis or an exclusive design retainer contract.
Specialising in hard goods, our portfolio of work ranges from rods and handles, to reels and polymer moulded boxes to luggage and sunglasses.
For further information on how we can help you drive your business aspirations forward via best in class products, please get in touch.
#studio
OUR LOCATION
Located in the heart of the UK, our headquarters are perfectly positioned to bridge the time zone between our Stateside clients and their Asian manufacturing partners, as well as servicing our home territory clients here in Europe.